Making Business Decision :
Decision making is one of the most important and challenging aspect of management decision range from routine choices such as how many item to order, or how many people to hire, to unexpected ones such as what to do if a key of employee suddenly quits or needed materials do not arrive.
The Decision Making Process
Problem Identification
Data collection
Solution Generation
Solution Test
Solution Selection
Solution Implementation
There are reason for growth of decision making information system :
- people need to analyze large amount of information
- people must make decision quickly
- people must apply sophisticated analysis technique
- people must protect corporate asset of organizational informationTransaction Processing System
moving up thru organizational pyramid users move from requiring transactional information to analytical information.
Decision Support System
model information to support managers & business professionals during the decision-making process.
DSS used three quantitative models that are :- sensitivity analysis, what-if analysis and goal seeking analysis.
Interaction between DSS and TPS
Executive Information System (EIS) - a specialized DSS that supports senior level executives within the organization.
EIS offering capabilities :
1. consolidation
2. drill down
3. slice-and-dice
Interaction between TPS and EIS
Digital dashboard
Integrates info from multiple components and presents it in unified display
example of dashboard
Artificial Intelligence (AI)
Ultimate goal is ability to build a system that can mimic human intelligence
Intelligent system - various commercial applications of artificial intelligence
Artificial intelligence - simulates human intelligence such as ability to reason and learn
Intelligent system - various commercial applications of artificial intelligence
Artificial intelligence - simulates human intelligence such as ability to reason and learn
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